Action Figure Insider » CRYPTOYS ANNOUNCES NEW LINE OF MICKEY AND FRIENDS DIGITAL TOYS
Beloved Disney Classic Characters Transform Into Cute Collectibles on Cryptoys Platform
MIAMI – August 28, 2023 – Cryptoys, the innovative new platform that allows fans to collect digital toys, announced the September release of a new series featuring Disney’s Mickey and Friends.
This new line of digital toys will give Disney fans of all ages a fun, new way to collect some of the most adored characters of all time: Mickey Mouse, Minnie Mouse and Pluto. The 15 piece collection will feature skin designs that vary across Common, Rare, Legendary, Grail and Ultra Grail rarity levels. Additionally, collectors can earn a Grail or Ultra Grail Sorcerer’s Apprentice Mickey if they collect all 12 Common through Grail rarities or all 15 rarities including Ultra Grails by November 30, 2023.
Once a Mickey and Friends blind pack cube is opened on the Cryptoys platform, the experience begins with a 2D Toontown-inspired pencil drawing backdrop that transforms into an exciting, immersive 3D environment. As the cube animates and unboxes, fans will discover which blister-packed version of Mickey Mouse, Minnie Mouse or Pluto they’ve just added to their collection. Each toy comes with an accessory; Mickey sports a fishing pole, Minnie carries a watering can and Pluto won’t leave home without his bone.
Fans can choose to keep their toys in mint condition or unwrap to watch as these characters animate and transform into spectacular toys with big personalities ready to show off their moves.
“Mickey and Friends are the most beloved, recognized characters in the world; it’s an honor for us to work with Disney in bringing these cherished friends to life as digital collectibles with unique designs,” said Will Weinraub, CEO and co-founder of Cryptoys parent company OnChain Studios. “With Cryptoys, we’re giving fans of all ages a new opportunity to enjoy some of their favorite Mickey and Friends characters.”
Cryptoys makes it fun and easy for anyone to build a family-friendly digital collection of characters they know and love. Priced at $39.99 each, fans can purchase with a credit/debit card, Apple Pay or Google Pay worldwide when the drop opens in September 2023.
For more information on Cryptoys, please visit Cryptoys.com, sign up here and follow on Twitter and Discord.
ABOUT CRYPTOYS
Cryptoys is a revolutionary new collectible digital toys platform that combines toys and entertainment to create an expansive universe. The launch introduced fans to interactive and collectible Masters of the UniverseTM and Zoo-F-O EscapeTM digital toys that come to life the moment you unwrap them. Cryptoys is reimagining the future of play by making it fun and easy for everyone to collect, ushering in a new era for the toy industry powered by Flow. Learn more at Cryptoys.com.
ABOUT ONCHAIN STUDIOS
OnChain Studios was formed with a clear mission to engage, entertain, and empower the next generation of digital toy collectors of all ages around the world. CEO Will Weinraub was inspired by his daughter’s obsession with collecting physical surprise pack toys when he co-founded OnChain Studios in 2018 with CTO Emilio Cueto, CXO Alfonso Martinez, CCO Freddy Oropeza, and COO Jhonathan Torres. Together the team is reimagining what a world-class toy company looks like for the next generation with the studio’s flagship digital product, Cryptoys.
Daniel Pickett
AFi founder and Editor-In-Chief Daniel “Julius Marx” Pickett has been around toys his whole life. The first line he ever collected was Mego’s World’s Greatest Super Heroes line back in the 70s. He has been surrounded by collectables ever since.
In 1999 he was confounded by a lack of information and news about some of his favorite toy lines he was collecting. Since he couldn’t find the information he decided to pursue it himself thinking other people might also be interested in the same news. He started writing a weekly column on the toy industry and action figure for a toy news site and in a years time he tripled the sites daily traffic with his updates, reviews and product features.
He built relationships with every major toy manufacturer and many sculptors, painters and mold makers. He grew his hobby into a world wide expertise that the industry has embraced.
In 2004 he teamed up with his toy buddy Jason “ToyOtter” Geyer and they created their own website www.ActionFigureInsider.com.
Daniel has been quoted in both industry and mass media press outlets. Over the years Daniel and AFi have been sought out as experts in the field. Daniel was regularly featured on “Attack of the Show” on the G4 network as the primary contributor to their “Mint On Card” segment, and our front page has been linked to from USA Today’s
“Pop Candy” Blog twice. Daniel’s content has also been featured on Bloomberg News, MSNBC.com, Time.com, The Wall Street Journal, The Saturday Evening Post, CNN.com, AssociatedPress.com
Wired.com, Fark.com, Boing-Boing, Gizmodo.com, Ain’t It Cool News, the Official
Star Wars blog, Geekologie, G4, CNet and Toy Fare magazine, among many
others. He has consulted on toy lines, books, documentaries and TV shows.
But all of that really just sounds snooty and “tootin’ his own horn” – the long and short of it is that Daniel loves toys and he LOVES talking about them.
