Action Figure Insider » Special #MOTUOrigins #SnakeMountian Pre-Sale in Celebration of MOTU Day!

Back in 1987, former mayor, Tom Bradley was excited by the Masters of the Universe Power Tour stop in Los Angeles, that he decreed April 28th as MOTU Day. In celebration of the anniversary, Mattel is unveiling the Masters of the Universe™ Origins playset inspired by the Snake Mountain lair in the Dark Hemisphere of Eternia. It was created as an homage to the ’80s, but with a bigger and better, more modern design.

The playset has an SRP of $79.99 and will be available for presale starting today at MattelCreations, Amazon, BigBadToyStore and EntertainmentEarth.


In front, a huge snake with animation styling dominates the top with multiple points of articulation and a hinge jaw that can pick up Origins figures or knock them off the upper platform. Stairs and walkways have been widened to accommodate Origins figures, with additional foot pegs added for easier placement. A detachable bridge is included as a single piece to link both sides of the mountain when open and soft-plastic shackles are placed with easy grip on unfortunate prisoners.

Once inside, extensive features include a trap door, removable dungeon with two different placement options, Skeletor™ throne, “acid pool” and escape tunnel. To get to the throne, figures must survive the trap door, bypass the rotating wolf head and the intimidating, removable spider. If caught, they may end up in the prison or worse, the acid pool where added pegs allow for modular placement of figures or creatures. Escape through the full tunnel with soft plastic vine coverings, but beware – Skeletor’s henchmen can gear up with additional weapons rack and accessories.

Daniel Pickett

AFi founder and Editor-In-Chief Daniel “Julius Marx” Pickett has been around toys his whole life. The first line he ever collected was Mego’s World’s Greatest Super Heroes line back in the 70s. He has been surrounded by collectables ever since.

In 1999 he was confounded by a lack of information and news about some of his favorite toy lines he was collecting. Since he couldn’t find the information he decided to pursue it himself thinking other people might also be interested in the same news. He started writing a weekly column on the toy industry and action figure for a toy news site and in a years time he tripled the sites daily traffic with his updates, reviews and product features.

He built relationships with every major toy manufacturer and many sculptors, painters and mold makers. He grew his hobby into a world wide expertise that the industry has embraced.

In 2004 he teamed up with his toy buddy Jason “ToyOtter” Geyer and they created their own website

Daniel has been quoted in both industry and mass media press outlets. Over the years Daniel and AFi have been sought out as experts in the field. Daniel was regularly featured on “Attack of the Show” on the G4 network as the primary contributor to their “Mint On Card” segment, and our front page has been linked to from USA Today’s
“Pop Candy” Blog twice. Daniel’s content has also been featured on Bloomberg News,,, The Wall Street Journal, The Saturday Evening Post,,,, Boing-Boing,, Ain’t It Cool News, the Official
Star Wars blog, Geekologie, G4, CNet and Toy Fare magazine, among many
others. He has consulted on toy lines, books, documentaries and TV shows.

But all of that really just sounds snooty and “tootin’ his own horn” – the long and short of it is that Daniel loves toys and he LOVES talking about them.

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